Story and Art Direction for a series of shorts designed to promote the launch of Samsung latest flagship phablets, the Note 4 & Galaxy Edge Plus.
Each of the videos was created to speak to a specific set of features that would later be brought together under the umbrella of a nation wide retail experience.
Agency: Rosetta 2015
Role: Concept, Story, Boards.
Director: Luis Peña. Script: JJ Lim. Edit/VFX: Jump NYC, Poetica. Color: The Mill.